Oct. 6, 2026
Dielectric’s Keith Pelletier on Brazil’s World Cup Build, DTV+ and Predicting RF Failures Before They Happen
Dielectric president Keith Pelletier rejoins Shawn Smith to talk about how broadcast TV is becoming an IP-based data service, and what it takes to build the infrastructure behind it. Keith explains how ATSC 3.0, and Brazil’s version of it, DTV+, open new revenue streams for broadcasters: targeted advertising, datacasting, mobile TV, advanced emergency alerting and a possible GPS backup called Broadcast Positioning System. He also walks through the TV Globo rollouts in São Paulo and Rio de Janeiro, which went from order to shipment in about three months to make the World Cup deadline.
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