
The Sound Off Podcast is a series of interviews and discussions about Broadcasting, podcasting and New Media. Matt Cundill is a 20 year veteran of the radio industry and has worked on air, and as a program director. Matt now works with broadcasters and podcasters to increase their audience and the amount of time engaged on their audio.
I invited Nails Mahoney to unpack what it really means to be a radio presenter/personality today. We talk about how the shift from DJ and announcer to “content creator” has forced many presenters to overthink and lose their natural talent, and why formal training for content creation is almost non‑…
I welcome back Rob Greenlee for a discussion about how podcasting is changing under the weight of new media, big platforms, and AI. Rob and I talk about how the real battle lines are drawn around who controls distribution and...
Anthony McNutt is one of the best when it comes to radio imaging. He gets it. He is a senior imaging producer at Stingray Radio, managing multiple brands including Q stations, K Rocks, and The Breeze across 5 time zones.We di...
Jen Austin is the founder of Riply Media . We talked about how AI can actually strengthen local news rather than replace journalists. Jen walks me through her journey from a shy high school student in rural Nebraska to workin...
We last had JC Douglas on our show 9 years ago when I got the full run down of his career highlights. JC Douglas announced his retirement on Facebook in May 2026 , reflecting on his 40-year tenure at Q104, his morning run at ...
Rhys Waters spent over a decade making award‑winning TV and radio for the BBC in Wales before moving to Halifax, Nova Scotia, in search of a better work–life balance. In this episode, he traces his path from a neurodivergent kid who struggled in traditional classrooms to a documentary filmmaker, br…

Host
Matt Cundill is the owner of the Sound Off Media Company. After 25 years building radio audiences, Matt shifted to podcast in 2016 by launching his own podcast. Since then, The Sound Off Media Company grows audiences for over a dozen podcasts that have evolved into revenue generators for their publishers.
Matt is also a voiceover professional and you can hear him on commercials, e-learning projects, and imaging radio stations across America.