Dec. 5, 2025

Roxanne Joyal: The Women Behind Your Coffee Cup

Roxanne Joyal: The Women Behind Your Coffee Cup

An Interview with Roxanne Joyal

Most of us grab our morning coffee without a second thought, but behind that daily ritual are women whose stories rarely make it into the conversation. Today I’m joined by Roxanne Joyal, founder and CEO of Andback Coffee, whose entire career has been about lifting women up and creating real change in the communities where our coffee is grown.
 Roxanne’s path runs from Stanford and Oxford to working with the Supreme Court of Canada and spending more than 30 years building social enterprises that empower women across East Africa, Latin America, and beyond. We talk about what’s really happening in the coffee industry, why supporting women growers matters, how conscious consumer choices add up, and the lessons Roxanne has learned from building companies with values at the centre.


If you’ve ever wondered what’s in your cup, who grew it, or how your everyday habits can support women around the world, this conversation will stay with you.

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