
The Sound Off Podcast is a series of interviews and discussions about Broadcasting, podcasting and New Media. Matt Cundill is a 20 year veteran of the radio industry and has worked on air, and as a program director. Matt now works with broadcasters and podcasters to increase their audience and the amount of time engaged on their audio.
A great chat with producer and audience growth specialist Kattie Laur to unpack what’s really holding back Canadian podcasting – and, unsurprisingly, we keep coming back to money, funding, and marketing. We talk about why Canada lacks meaningful grant support, why brands are hesitant to invest in p…
TrueFans.fm founder Sam Sethi is forward thinking about podcasting. Sam explains how True Fans grew out of the podcasting 2.0 movement into a full creator marketplace where podcasters can host audio and video, build real fan communities, and earn through value-for-value models, including micro paym…
I reconnect with multi-hyphenate broadcaster, singer, actor, and live selling expert Dawn Chubai. We start in Edmonton, where she talks about growing up, singing in backyard concerts, finding her way into PR straight out of h...
Doug Downs joined me to trace his journey from a tape-recorder-obsessed kid in Scarborough to radio, TV, corporate communications, and ultimately podcasting. Doug shared how overnights at a country station, brutal newbie pranks, and a move through Ajax, St. Thomas, London, Kirkland Lake, Sudbury, a…
After nearly 10 years, Todd Hancock is back. As only a select few may remember, Todd's last Sound Off appearance was on our second-ever episode. At the time, he had just been let go by CFOX in Vancouver, and was in the process of launching The Toddcast, his own podcast endeavor. With a great websit…
Let's go to Lagos! Tony Doe is one of the most thoughtful voices in Nigeria, and he's here to provide some excellent insights into the past, present and future of podcasting. As a former Nigerian radio broadcaster turned podc...

Host
Matt Cundill is the owner of the Sound Off Media Company. After 25 years building radio audiences, Matt shifted to podcast in 2016 by launching his own podcast. Since then, The Sound Off Media Company grows audiences for over a dozen podcasts that have evolved into revenue generators for their publishers.
Matt is also a voiceover professional and you can hear him on commercials, e-learning projects, and imaging radio stations across America.