Book Time With Matt
Sept. 1, 2026

Tim Truax: Let's Go To PodSummit 2026!

I went to Podsummit 2026 for the first time last year, and it quickly became one of my favourite podcast events. In this episode, I talk with founder Tim Truax about what makes it different—and why he believes community is the answer to the isolation many podcasters experience.

We talk about Calgary’s growing podcast scene, the need for a truly Canadian podcast event, and how Pod Summit brings independent creators and industry leaders together without feeling like a typical conference. Tim also previews this year’s speakers, live podcasts and hands-on workshops, including sessions on audio branding, storytelling and audience growth.

Podsummit 2026 takes place October 16 and 17 at The GRAND in downtown Calgary. I’ll be there—and whether you already have a podcast or are simply curious about starting one, this conversation explains why you might want to be there too.

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Tara Sands (Voiceover)  00:02
The Sound Off podcast starts now.

Matt Cundill  00:09
Tim Truax heads up Pod Summit YYC and has been doing so since 2023. I did not go two years ago, and I might have had some FEMO fear I missed out. So last year I went and I loved it. It's going to be held October 16 and 17 at the Grand in downtown Calgary. And if you're flying there, just make sure your bag tags say YYC, and you know you're headed to the right place. I'll be there. I'd love to see you there. And Tim Truax is going to tell you why this is different, and why you should go, especially if you're a creator. And now, Tim Truax joins me from Calgary.

Matt Cundill  00:50
You know you're very meticulous with how you do this, because you scheduled this episode about six weeks out, and you knew exactly where you were going to be, and that you would have the lineup announced just in time to come on this show, and for that we appreciate

Tim Truax  01:07
it. You know it. That's the mo is meticulous, is piece by piece, and that's the only way to make this this thing work is is being meticulous, paying attention to to some of those details.

Matt Cundill  01:21
Why did you want to start a podcast event?

Tim Truax  01:24
To be honest with you, it comes down to so about three or four years ago, I read Simon Sinek's book "Start with Why, and I went through this process of discovering why in my life, and I'd been doing all this stuff. I'd been podcasting myself since 2015, I'm in the pop culture space, commentary, all that kind of stuff. And I look back after reading those books on my podcast. This is like, why did I start this podcast? Like, I didn't start it to make money. I started it for a community. I was looking for people to share this passion with, whether it was Star Wars or Marvel or vintage toy collecting, or whatever. I was just looking for friends to do that with, and those friends were both local here in Calgary. And we built this podcast. We up until COVID, we recorded in my basement on this big circular table. And then when I got into Road 2023, I was still searching for a little more. I didn't know what I wanted to do with podcasting, but I knew I wanted to be in the industry in some capacity. I didn't know if that had to be behind the microphone or in some other role. And through pop culture, I reached out to the Calgary Expo and I said, "Hey, I'd love to host a podcast stage for you. Bring up podcasters, let them have the room, do some live stuff, hand off recordings. And they said, "Sure, if you want to do that, go for it. Here's a room. Have some fun with it. And in that moment, I discovered this idea of live podcasting, but more so this idea of putting on an event that was surrounded by podcasters. And I tried to insert a few of the classic like podcasting one and one sessions into really that live set of podcasts that were up on stage, and and through that I met the person that formerly owned Pod Summit that ran it up until 2019, and through that we kind of made a deal, and I said like, hey, I'd love to buy this off you because I have this idea, this thing I want to do, and it comes back to my why in podcasting, and that's community. So I wanted to build a community around podcasting because I felt that both geographically and even within the industry, especially if you're a hobbyist or an independent, it feels a bit disparate. It feels a bit isolated and lonely. And so I said, there is space here to create something where we can bring together podcasters, we can bring together industry and have some fun with programming, but also create what I like to call a collaborative focal point for the industry in Canada. And so, long-winded answer: the reason is community behind Pod Summit. That's why I wanted to do

Matt Cundill  03:56
it. So I've only been to one of the events, and that was the one last year. And just hearing you speak about this now, it kind of feels like we're going to have a podcast meetup on a Sunday morning at Tim Hortons, but it's not. We're going to the Grand, and we're going to have people come from a little further away.

Tim Truax  04:13
That's exactly it, and that's and that was the thing that came out of last year that made me feel so good. The biggest piece of feedback we got was everyone loved the community aspect. Everyone said it felt like a reunion almost, and it felt like an atmosphere where there wasn't these kind of odd boundaries between if you're an independent, a hobbyist, someone that's producing a high-end show, if you're doing video, if you're doing audio only. There was a space for everyone, and everyone kind of found that. And I think that's what we try to facilitate in the grant specifically is that we kind of drop all of the what you'd call typical kind of convention vibes. We've we've pushed all of that away, and that was very much intentional from the beginning. Was we wanted this to feel like a creative environment? We wanted this to feel a little different, a little edgier, a little unpolished, and. Unfinished, and that's even in our graphics. All our graphics are full of paint splatter and all this kind of stuff, and that's again intentional. Along with the vibe of the venue, is it meant to feel unpolished, unfinished? Because that's what a lot of us are in this space: unpolished and unfinished. It's okay to be progressing and evolving, and we try to communicate that through all of this, and just invite people into the experience. We like to call it an event and an experience, as opposed to anything else. It's not a convention. It's not a conference. It's both an event and an experience, and that involves having all of these moving pieces that allows people to feel the same way you want to feel on a podcast. You kind of dropped into the middle of a conversation. You feel comfortable. You feel good about it, and and to just kind of let that happen and really facilitate that to happen.

Matt Cundill  05:39
And by the way, have you ever been to a podcast movement event?

Tim Truax  05:43
I've never been to a podcast movement. No.

Matt Cundill  05:44
So you know, right around the time that people began to sort of notice that there were fewer and fewer creators that were going to the event, and it felt a little bit more business, it felt a little bit more conference, it felt more convention. I think Pod Summit YYC sort of came in at just the right time, where creators could, you know, reconnect. At least for Canadians, and I shouldn't limit it to that because you had Australians. You know, Amazon came up last year; it still had a worldwide feel.

Tim Truax  06:12
Yeah, and like on the Canadian end of it, we definitely cater and structure the whole event around the Canadian podcasting experience. But we like to invite international guests in to provide that perspective. We don't live in the industry doesn't live inside of a bubble, and so we want to ensure that we have that. We have a guest coming in this year, Grace Miller from the UK, who's part of Diary CEO, is coming in giving that perspective. James Cridlin last year, and so we always try to have that flavor as part of all of it. And on the creator side of it, you're exactly right. This is something that myself, being a creator, that I wanted to see more of, in the sense that we could have that exposure at this kind of creator level. And this year, actually, we're leaning even further into that aspect of it, providing a couple-hour bank of true workshops where we're getting into the nitty-gritty of audio and storytelling and video and all this stuff, and really kind of providing these like tangible avenues for people to explore improving their podcasts on the Sunday after Pod Summit ends.

Matt Cundill  07:09
So I'm glad you mentioned workshops because as you mentioned that, I remember last year I went to two really good ones. One of them was, and I can't believe this because I've never seen them, but YouTube was at the event last year. Alex Patterson from YouTube Canada came and shared some stuff that was not so obvious for any podcaster who is not a quote unquote YouTuber. And another one I enjoyed it was Mary Chen, you know, with the voice.

Tim Truax  07:33
Mary's awesome.

Matt Cundill  07:35
Now listen, I'm in voice work, but that doesn't mean that I can't use a tune-up and take away some tips on using your voice on a podcast. So I'm glad you're in the in the workshop area. Can you give a little sneak peek to what you're working on?

Tim Truax  07:48
Yeah. So we've got some really cool ones. So we've we've got one that we're developing along a producer here in Calgary named Ron Tarrant. He's doing one called Tech Your Brand, and so kind of digging into the really technical aspects of how your podcast sounds, not from a human perspective like Mary did last year, but from kind of a production standpoint. And so, going through and really developing your audio sound from the bumper that kicks off of your show, how to fade that in, and then how to can kind of control your audio brand inside of your podcast.

Matt Cundill  08:21
So I can fully attest that Ron knows what he's doing.

Tim Truax  08:25
Yeah, Ron's awesome.

Matt Cundill  08:27
He's one of the very best at radio imaging and making something sound really, really good. I think I was on a panel with him before, which involved voiceover work of all things, and you know, getting the voice to match the radio to get the right sound out for the product.

Tim Truax  08:44
Yeah, he's incredible, and he's worked with Howard Stern, and he's got like that that voice and this this idea, this picture of how to kind of really embrace that audio piece of it and develop it. He was super excited to do this, and so that that's one cool component that I'm happy to talk about today. We've got a lot more programming. Like we're almost done. Early September we should be dropping the rest of it in those workshops. We've got talking about growth, like really focusing on audio growth with Fult Productions. Simona from Full Productions is coming out and doing this this incredible workshop. We've actually pushed both of those out to be between 60 and 75 minutes as well. And so it's about getting in there and working with the audience, and that's something that we're really trying to facilitate a bit more this year. We had some great workshops in the past. We've looked at okay, we're not just taking panels and putting them in a smaller room. We actually want the interaction, the doing aspect to come out in these workshops. And we've tried really hard this year to really facilitate. On the second day, which is actually the way we've developed the programming. We like to think of first day as a bit more thought leadership, bigger picture stuff. Day two is we are in the weeds of everything with the creation side of things, and so we try to create two relatively distinct days as well because we do see that that social burnout, that panel burnout, and all this when people even. If it's you know you're intending to go this, you just starts to wear on you, and so day two is a big curveball this year for us as we're trying to throw in a whole bunch of different elements that really shakes up how you are feeling, kind of going into day two after having you know these are heavy days and they're very focused days, but we're trying to make sure that we're creating as dynamic a programming as possible so that people don't feel that burnout. They're not sitting in rooms for three plus hours at a time. They're kind of getting up and moving and experiencing different elements of podcasting.

Matt Cundill  10:30
So you've branded it this year as Canada's podcast event, which it is because I've been to a few events and they feel regional. They feel sometimes in Toronto, especially, it sort of can be attached to something else. I'll exclude Soundwave Summit from that. That being just one day,

Tim Truax  10:47
I love all those. Those guys are great.

Matt Cundill  10:49
Yeah, that being just one day, but this one is multiple days. So I guess if you're Canadian and you're looking for a truly Canadian podcast experience and you want to do the big one, I think you positioned yourself as this is the one,

Tim Truax  11:01
yeah, and that was always the intent with this is it to feel a bit more at a Canadian scale. There's been some really great regional sound wave being one of them is one of them. Echo out on the East Coast really great with Reese there, and we work together. We're always kind of chatting between the different the different events and kind of trying to align on different aspects of them, but we've tried to position ourselves as being kind of the Canadian large scale podcast conference, and that involves also kind of creating the bridge between the creators and industry. That has been a huge focus of ours is how we can break down those barriers and introduce someone like Alex to the broader creator community, where he's coming in and talking about those elements of YouTube that maybe aren't spoken about in great depth or details specifically to a Canadian audience as well. So all the leaders that we're seeing coming out from various platforms in that, like YouTube or Amazon or Acast, all who are sponsors, they are coming with that Canadian experience, and so that becomes very important because although we're right next to the U.S. the podcasting experience in the U.S. is vastly different than it is in Canada. So it's bringing those Canadian leadership perspectives into the mix here to allow us to kind of grow the community, but grow it at a pace where we're including all the different aspects of

Matt Cundill  12:19
it. Yeah, it's pretty wild to see the growth of Canadian podcasting. I think really, if I were to put sort of a timeline on it, it was pretty quiet in 2016. You had pockets of podcasters in places like yourself. I think in Winnipeg, I think of Which Police Radio, and I think of Canadaand, and I think of Toronto Mike, and I think of smaller podcasters who sort of had their place, and I remember getting a national show at one point, and just these people were popular in Canada, but in Alberta, the numbers weren't there. But then you put an Albertan on, and the numbers in Alberta are absolutely huge, and there was sort of like this craving going on of people wanting to hear the people that they knew, and as much as we love to say, you know, Canada-it's all one country. English Canada does not have a very solid star system. We love in our part of the world, you know, the Ottawa River is sort of the great divide, you know, of this country. I see it with music. I see it in culture. I see, you know, that we've got pockets of different things everywhere. And so I hesitate to say, but I don't mind saying it that you know it's possible that Alberta is the podcast capital of Canada.

Tim Truax  13:28
Well, then we're trying to we're trying to make it that here at Pod Summit, this is this is one of our goals is to introduce and kind of bridge this gap. I talk about this, you know, there was the the individual podcast gap, but there's also this gap between Eastern Canada and Western Canada, and having it here in Calgary has been a real benefit for that. And we see that expressed both through our partners as well as people that are coming out. That it's really nice that we're doing it and facilitating it here because it creates this interesting nexus where we're getting this confluence of different voices and people that wouldn't necessarily interact with each other because there is an entire country in between them. People come from Vancouver, people come from Toronto, and even here in Alberta. When I started, like you mentioned, podcasting in 2015, I thought I was the only person in Calgary that podcasted. Like it's so, and it's it's so hard to kind of root out those people. Even today, it's still hard to root out those people and make that connection. And that's again what we're trying to do with Pod Summit is just create that point where it's like, okay, there's something cool happening in the city. Let's embrace that and move forward with that. Even you know this year we've got the Calgary Economic Development that's come on and recognize that as we've been working with them to try to influence having podcasting built into their creator economy more, and that's something that we've had discussions with them about. They're really excited about coming on and sponsoring this year. And the manager there, he is incredible and really wants to fold all of these elements of podcasting into this greater creator economy. And so, as we're talking about, you know, making Alberta or Calgary specifically this hub in Canada. Canada, we're trying to work these different angles too, where we are trying to open up the avenues for funding and open up the avenues for recognition of podcasting, specifically alongside things like TV and streaming and e-gaming and all that. It's part of this this bigger creator economy, but just doesn't have the attention yet. And so we're really trying to build that at a national scale.

Tara Sands (Voiceover)  15:22
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Matt Cundill  15:55
I guess now is a good time to talk about the Horizon Pass. And so, if you're going to Sate or you just graduated from Sait. That's the Southern Alberta Institute of Technology, by the way. As you can tell, I've lived in Alberta before, but it's 100 bucks, by the way, if you want that. But I mentioned this about traveling the country because I think at one point somebody asked who is coming to Alberta for the first time. There were a lot of hands that went up, and that's something that I'm very guilty of not understanding. Is that you know not everybody goes to every part of this country.

Tim Truax  16:30
It's it's funny you say that. I grew up in Ontario. I've never been to Eastern Canada, like the coast, the Atlantic side of of Canada. I'd never been out here, and I get it's expensive to travel and all this, but it's become again this idea of being so geographically disparate and spat apart that traveling to here, I think, gives like we have the ability. You know, coming from Toronto, from Vancouver, it gives this ability to create this interesting mix. Right, it's a little bit longer to get to Toronto or from Vancouver, right, and and so I think having the ability to see, and we encourage people to do this, is come out for for Pod Summit. Friday, Saturday, then take a couple days, head out to Banff, head out to wherever, experience the country, like take advantage of this. And being in October this year is a beautiful year out here. I sound like I'm I'm really pitching Calgary here, but this is my favorite time of year. Like literally stepping into it right now, and it's so awesome that we get to welcome people from that have never been here before. That you know, there's there's people I know that are coming back for third time that never were never out here before prior to Pod Summit and are now love coming back. People go and catch the Stampeders games at the stadium, like on the back end of Pod Summit, and doing all these cool things, and so it's it's awesome to see people making the effort and and really committing the dollars to to kind of coming out here.

Matt Cundill  17:52
Give me a preview of some of the people that you've announced, like Mandy Gill and Jody Carrington and Rebecca Auerbach.

Tim Truax  17:58
Yeah, so we've got a stellar lineup this year. So when we build into day one and day two, when we start thinking about the programming in literally the day after we finish Pod Summit 2025, we're like, okay, we're on the phone with our our talent agency, and we're trying to find the right person. So the day one opening keynote has always been a very particular keynote that we that we source directly through a talent agency, and the reason that we do that is we call it the shock and awe. The idea here is it not to be a particularly focused podcast keynote. It is meant to take you outside of your comfort zone. It is meant to make you think differently and embrace the days that are ahead of you. And so we don't get into the highly technical stuff. It's often focused around things like resiliency, doing the work, grinding away, and just kind of embracing the moment, getting outside of the box. Previous keynotes have done this: Jeremy Saunders, Jesse Lipscomb, and this year with Mandy Gill. And Mandy carries this energy to her that just kind of drew us to her initially, and then we got on the phone with her. And she's a resiliency expert, and she you know hikes and does all this like really cool stuff. And it was the energy and combining it with the attitude towards things like moving through and the changes of life and embracing some of those changes, which podcasts are going through all the time this constant evolution, this changing environment that we existed, and so Mandy is is incredible, and she's going to just rock the house and really, really put you outside of your comfort zone on day one. And then each day we end with with live podcasts, so end of of day one, and really that's that's intentional in the sense where we want to also introduce people to the experience of podcasting, and so ending each day a little lighter, you get to kick back and experience a live podcast. So CBC is is bringing out Discount Dave and the Fix, which is a Tribeca nominee, and Rebecca too to kind of really go through an episode of the show, and then all. Also talk about translating this from a stage show into a podcast. So there is the experience element, but there's also a bit of the educational element, and then we go straight into our reception right after that. And then day two, and we start everything at 10 a.m. purposely because it gives you a little bit extra time in the morning. But day two, we have Grace Miller, who's coming in from Diary CEO. She was their experiment and failure head for Stephen Bartlett's Flight Story, and she's coming in with this really cool creator-focused session all about experiment failure and how they shifted Diary CEO from a successful podcast to one of the biggest podcasts in the world. And this is cool because she's coming with that international perspective as well. Her and I have chatted, and again, she brings a ton of energy and a ton of industry energy and creator energy, and just this idea of failure being one of your your strengths. And it sounds cliche sometimes, but the the formatting and the way that she's able to build with lived experience, I think is going to be a huge, huge benefit for for our audience. And then end of day two, we got Dr. Jody Carrington. She is a a psychologist. She is a an amazing personality. She's really big out here at West. She's big on the conference and talking circuit, but she is also a podcaster, and she talks. Her podcast is called Unlonely, and again, varied by design. Unlonely and this idea that everyone that's made these connections throughout Pod Summit, hearing this last podcast before you leave, is about really this idea of accompanying each other on this journey, and so we felt it had this right tone to end the summit.

Tim Truax  21:46
And we're also trying to welcome in some of Jody's fans as well. So we've opened up a section of the tickets specifically just for people to come see that live podcast as well. And so that's kind of what we call the four pillars of the programming: our two opening keynotes and our our live podcast, and then we've got some really cool stuff. Like I said, that we're going to start announcing here in September.

Matt Cundill  22:06
All right, excellent. You just reminded me of something again from last year, and that was Matt Hurd when he was talking about the provincial breakdowns of men versus women when it came to listening to podcasts. Alberta was the only province that had more females listening to podcasts than men, and it takes me a few minutes to think stuff up, but I can tell you why. And I was talking about this little era when Alberta really didn't have a lot of you know local podcasts that really represented the people. The first podcasters in Alberta, the most successful were female: Doctor Jody Carrington, Jan Arden, Carrie Dahl, you know many others, and I think women had the opportunity to gravitate and get into the podcast habit faster than men in Alberta, which is why Matt Hurd presented us with that stat.

Tim Truax  22:52
Yeah, it's it's it's a cool, great stat, and Matt's going to be back this year with Signal Insight as well, and he's going to be breaking down some new components of their Canadian listener study and talking about video a little bit more, which is going to be quite intriguing, and some of this kind of regional data as well. And we have this really cool, strong female presence this year at the summit, leading our four pillars. And so it's it's cool that it's kind of reflective of what the data showing and some of that early kind of success that we saw outside in Alberta podcasting and Western Canada podcasting too.

Matt Cundill  23:23
I could ask you about the venue, but I can tell everybody that it's great.

Tim Truax  23:26
But it's my favorite venue in the city, the Grand. It's this 110 year old theater. And when we started Pod Summit, we said our one non negotiable in all of this is the venue had to be cool. I didn't want to be in a classroom. I didn't want to be in a hotel. It was about developing this experience and this immersive experience. And my wife, who's a partner with me in all of this, she suggested we go look at the grand. We had been in there once before. We walked in. We're like, yes, immediately yes. And that's the way a lot of people feel when they walk into this. And so we tried to embrace the venue space. Like we could do nothing to it, and it would still be awesome. But we tried to put in pieces inside of the the venue space, little activations that complement and accentuate what we're in, and kind of convert it a little bit into the audio video space a little bit, allowing people to kind of really immerse yourself. So when you cross that threshold, when you walk off the street, you immediately feel like you're in a different place. You're in a creative place, and we're part of this huge story now of the grand, which I really love. And you're not walking down the hallway of a hotel, bumping into other people. It's like you go in there, and you're in there with everyone. You know, everyone in there is part of this event, and it feels really cool. And to be honest with you, it's like an awesome place to take pictures.

Matt Cundill  24:47
General Pass is 225, and that's Canadian.

Tim Truax  24:51
Canadian, yes.

Matt Cundill  24:52
And as well, centrally located too in Calgary. So all the great hotels in downtown Calgary are there, and all the good restaurants are are in and about. What else throwing? Need to know what didn't I ask and what I miss?

Tim Truax  25:03
I think that the big thing is you know we shifted to October this year, so it's october 16 and 17th this year. With the passes, like you mentioned, we have three different passes, and to be honest with you, everyone gets the same pass. And so this was again very intentional. Is that there's what we call no confusion, no exclusions. So you bypass, you get into everything. The tiers are just based off of basically somewhat of a thank you. We have the Trailblazer tier, which is a thank you to anyone who's come before. We have the Summit, which is your basic GA, and we have the Horizon, which is just trying to get young career professionals, specifically new grads and people that are currently in school, into the door at an economic rate. And so the passes it doesn't get you anything. You literally get in for all the panels, all the live podcasts, the Friday reception, which we provide the the bevies and the food for, and so it's you get the whole Pod Summit experience with the past, regardless of which kind of tier that you fall into there. And one thing I just kind of want to put out there for for everyone that's maybe considering coming to podcasting, or is a podcaster and feels kind of slightly isolated. And you kind of reflected on this: is that although you've been in you know doing this for a very long time and you're a real pro at it, there's always something you can learn there. Whether it's a little bit something you can kind of tweak on your podcast, or what we've realized and what we've heard from from people as the biggest benefit is coming out and just meeting people in the industry, meeting people that are podcasting. Is I think a lot of people reflect on podcasting as a kind of a very lonely things, and sometimes you're doing it in your basement by yourself, talking to a screen. This you can kind of relate to people's experiences, and so what I've seen coming out of PodSmith in recent years is all of a sudden, people on LinkedIn supporting each other, jumping onto each other's podcasts, collaborating, working together at a business level as well, and so these are the intersection points that we're trying to facilitate inside in a pod summit. So if you're looking for something like that, you're going to find it at Pod Summit.

Matt Cundill  26:57
Yeah, I mean, my podcast is about content creator industry, and I think there were probably six episodes of the SoundUp podcast last year that came directly from just meeting people at the event. So I mean, it gives it a pretty large, you know, jumpstart. And at that connection point, if I don't go to these events and I don't go meet people, it gets pretty dull.

Tim Truax  27:17
It's hard. It's it's hard to to meet people with like this, what some would consider this niche experience, right? Where you know you take a percentage of people that are actually podcasting on a consistent basis and have been doing it for long term, let alone people that are doing it in the professional space. It's not a huge number of people across Canada, and so that's where the loneliness comes in, and that's where sometimes you find yourself spinning the wheels. You can see a whole bunch of YouTube videos that tell you what the best microphone is and how to maybe tweak your setup so it looks cool. But sometimes it's the lived experiences, or even the "I'm struggling with this. Oh, you are too. I'm not alone. Sort of discussions that can give an individual a ton of motivation to go back and just keep grinding away at this thing until it gets to a point where they're satisfied. And what I've seen it do with podcasting is podcasting behind the microphone becomes this community builder, becomes this nexus point, and then all these other cool things come from it. Whether it's getting on a panel in a couple years, whether it is you know a business that kind of derives itself from from the podcasting, or just this interaction and this creation of a network online, whether it's via LinkedIn or whatever, that you now can you know ping a person and say, "I'm having this issue, you know, can you help me fix it, or do you know someone that can fix it? And I think it just makes the experience feel a bit more about the individual creator as opposed to it being this thing that you're putting out into the world all the time with some question marks on it. Now you can kind of internally reflect on, say, this is the reason, this is the why that I'm doing this, and you can reach out to these people and have those discussions and and I think progress your podcast, whether it is technical, personal, or the emotional side of podcasting. I think you can kind of get all of that by by attending,

Matt Cundill  29:04
and you do not need to have a podcast to come to the event.

Tim Truax  29:08
No, you don't. We say it's you know who do we cater to? People ask me this all the time: is who's Pod Summit for? And I say storytellers. It's for storytellers. It's for you know whether you're thinking about a podcast, whether you want a podcast as part of your business, whether you want to just talk about cool stuff like Marvel or comic books or whatever, you can do all of that. But come here and experience what this community is, and you're going to walk away wanting to start a podcast. My wife every year, she's not a podcaster. She listens to a couple every year. She leaves. She's like, "I'm starting a podcast. You know, it's like you get into this like mindset and this feeling, and there's this energy that you leave with, and it's almost like a vibration in your body. Like, okay, I got the motivation, or I got this little know-how that I'm gonna take that step. I got that confidence from Mandy to do this, or I'm gonna experiment from this. You know, it's it's kind of just a feeling. It's a vibe. That you leave with, yeah, it's great to see all the new people. But I'm really surprised by the number of people that I used to work with up in Edmonton in the broadcast field who now make the trip to come down to Calgary to come to this event. Like I said, I had connections because I was there in the '90s. I did not know Jesse Lipscomb, even though we were both in Edmonton at the same time, but I know the number of broadcasters in Alberta that are just, hey, should I go to this thing? I'm interested in podcasting. Like they're all beginning to, you know, find their way into this space. So

Matt Cundill  30:30
great to meet the new people and see the old people.

Tim Truax  30:33
Yeah, it's awesome. It's my favorite part.

Matt Cundill  30:35
Did I just call my friends old?

Tim Truax  30:37
Old friends mean maybe a little bit,

Matt Cundill  30:42
Tim. Glad you could do this. Glad you could share a little bit about the show before we get to the show. It's going to be in October. What are the dates again?

Tim Truax  30:49
16th and 17th is Friday, Saturday, just after Thanksgiving in Canada.

Matt Cundill  30:54
Thanks for doing this. We'll see you in Calgary.

Tara Sands (Voiceover)  31:00
Another Sound Off Media Company podcast.